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qrcodeWhat is QR code?

The QR code (Quick Response Code) was first developed by the automotive industry in Japan. It is able to include much more information than traditional bar codes and can be scanned by a cell phone instead of a specialty scanner.  The QR code can store data such as URL’s (website addresses,) location coordinates and other important information about a product. To read the QR code with your smart phone, you need a QR code reader app (application software) which can be installed quickly and for free from one of the many app stores such as the iPhone App Store, Google play, Windows Phone Store, the Mac App Store or amazon apps, available through your smart phone or tablet.

Why do you need your own QR code?

As a travel agent, you already know that sales is a number game. The more people you reach from multiple sources, the more travel you’ll sell. You’ll also sell more travel by making it easier for people to reach you in return. The QR code is a way to make you available with much greater ease. URL’s can be lengthy and they take time to type, often with error; if a client can reach you with a quick scan from a cell phone, you are more likely to receive a response. You can generate a QR code to represent more than just a web address, but also direct your clients to your social media, a coupon, a YouTube video, a special promotion and more – you can generate a code to represent any URL (web address). Once you generate your own QR code, you can print it on your business card, a flyer, a bumper sticker, or publish it online – use it on any marketing material! It’s not only a way for your clients to reach you with ease, but a way to assure them that you are as much of a travel professional as you are marketing savvy.

How can you get your own QR code?

Getting your own QR code is free and easy. There are several websites devoted to generating QR codes. I have listed a couple below for your convenience:

http://www.qrstuff.com/

https://www.the-qrcode-generator.com/

If you wish to read more about QR codes and how to use them, this is a good website to visit.

Are you ready to have some fun? Navigate to your own TPI AgentHub website, right-click to highlight the URL in the URL address bar at the top of the page and select “copy.” Go to one of the QR code generator websites I listed above, right-click in the indicated window and “paste” the URL you just copied. Generate your own QR code.

Once you have a QR reader app downloaded you can test out the QR code in the attached image and enjoy a special TPI surprise. Enjoy!

me_smallBy Jessica Lang, Multimedia Team Specialist, Travel Planners International

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